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I wanted to share this dailymile post from last week with folks outside the DM community. It was a bad, day, a great run, and getting a little reminder of what’s important in my life. Running does that for me. It gives me the outlet to process information and work things out in my head. It’s also where some of my best thinking (in general) and creative ideas come from. The following was one of those nights that reminded me why I run in the first place.

From dailymile.com (4.7.10):

I needed this run. By the time I got out there, it was late, cold, rainy and WINDY. I set out run off a pretty awful day. It was one of those days when you have to deal with really difficult people, make difficult and maybe frustrating choices, do what you think is right, and stand your ground. I just had a lot going on in my head. I just couldn’t let go of the frustration. And then something happened.

The following track came up on my iPod:
“Building All Is Love” by Karen O and The Kids (From the Where the Wild Things Are Soundtrack)

On the last mile of this run, tears started streaming down my face. I’m talking a real UGLY cry. Because this song instantly makes me think of my daughters. I could hear them singing and dancing around the house sing-yelling this song, as we are prone to do. It all became really, really clear.

They love me and are proud of me today, but that’s easy. They are four and six. But everyday I have to live my life to earn that same love, pride, and respect when they are 24 and 26. I think I do that. I think that if sticking to my personal and professional ethics makes for a hard day, or a disappointment in the short term, that I’m okay with that for the long haul.

Because I can come home and look at my daughters and know that I am someone they can be proud of.

So that’s what I needed. I needed to get out and RUN, and think, and put it all back into perspective.

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Read the following in Jimmy Fallon’s Barry Gibb voice:

“Talkin’ bout mobile. Talkin’ bout mar-ke-ting!”

I know, I know. Right now you are all thinking, I want to go to there. ūüėČ

#thatsenoughsara

Previously posted on the BLOG@ROLL at http://whyroll.com

Sara Santiago will be speaking at¬†unGeeked Elite¬†on May 14, 2010. Sara will be talking about mobile marketing strategies and trends. It’s highly likely that she’ll also talk about beer. And moustaches.

(*sigh* We just don’t question it anymore…)

More information on unGeeked Elite:

Milwaukee is hosting its first nationwide unGeeked Elite event. Guests from all over the world are welcome to attend this social media, marketing and branding event. For three days, May 13-15th, you will have an opportunity to engage face-to-face in an open forum with eight social media super stars such as Chris Brogan, Jason Falls, Sally Hogshead, Virtual Technologies, Scott Stratten, Hubspot, Dan Schawbel and Olivier Blanchard.

The loose format allows all attendees to take the microphone to engage and brainstorm with presenters and attendees. No long slide shows or short FAQ sessions.

And because at Soho we still feel you should receive more than just a great social and networking experience, cost to attend includes the following:

  • Continental Breakfast
  • Daily Lunch Buffets
  • Books from best selling authors: Chris Brogan, Sally Hogshead and Scott Stratten
  • Attendee only parties at three locations

Sohobiztube.com is also launching a series of smaller more personal unGeeked Elite seminars, designed to help you Engage (your internal and external audience), Enlighten (inform and educate your internal and external team), and Execute (internal and external campaigns) and Monitor (brand position, persona and value).

Join us as Milwaukee invites the nationwide social media, marketing and branding community to our lakeshores. RSVP at http://budurl.com/UnGeekedMay2010

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